The newsletter
Practice Rebuilt.
The practical business counsel architects were never taught, from someone who has led the profession and runs the operations inside it. One short read a week on the business of architecture.
Read by 3,000+ leaders across the profession.
Why this exists
We were trained to design, not to price work, staff a studio, or read a P&L. The profession's media covers the projects; almost no one covers the practice. Practice Rebuilt gives the business of architecture the same attention as the buildings.
Written for firm owners and principals, emerging leaders, and anyone rethinking how their practice runs.
What you get each week
Who's writing
I'm Evelyn Lee, FAIA. I served as the 101st President of the American Institute of Architects, I founded Practice of Architecture, and I work as a fractional COO inside firms. I host Practice Disrupted, now in its twelfth season. I write from both sides: design training and business training, metrics alongside purpose.
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